ZanaCanada: Wealth Through Health - Erasing Period Poverty by Providing Affordable Menstrual Products to Marginalized Communities and Increasing Access to Menstrual Health Education
ZanaCanada: Wealth Through Health
Institution: Carleton University
CSWB plan priority: Financial security and poverty reduction
Project Term: Winter 2024
Course Code: BUSI 4709
Professor: Sujit Sur
Group Members: Leisl Kennedy, Zarifa Lewis, Christie Eyong, Nana Afia Twum-Barimah-Adu
Background: To enhance financial security and alleviate poverty, the project essentially seeks to provide menstruating individuals with equitable access to affordable and high-quality period products and promote comprehensive menstrual health education.
Objective(s):
Increase menstrual product availability and accessibility.
Educate and connect people to menstrual health resources.
Implement a buy-one-give one model to support local low-income communities.
Approach: For this project, the steps taken to find a solution to the city’s priority include ideation based on ZanaAfrica’s mandate, conducting market and macro-environment research, experimentation and piloting.
Potential for Impact: Period poverty alleviation removes the risk for reproductive health issues and creates a better chance for peace of mind, confidence and overall well being. The project will also enhance financial security as over 80% of Canadians who can afford menstrual products find them expensive.
See group poster below:
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